Here are some very interesting insights about this question by designer Brian Ling . Enjoy!
Ron Gutman: The hidden power of smiling
This is one of my favorite TED talks! You really can’t help but smile…
I usually use this video as an example for the use of PREZI, which, if you are not familiar with it, is a presentation tool that seems to be used more widely everyday.
Many desperate PowerPoint casualties are seeking a change, a way to visually communicate their ideas in a non-linear manner. PREZI is proving to be the answer for many of them.
What PREZI offers is basically a large canvas into which you can insert text, images and other media. You create a presentation by marking the areas you wish to zoom into on your canvas, and the order in which you want to zoom into them. PREZI then creates a zoom-in and out movement between those areas when you present. This particular function is what captures most viewers in the first minute, and makes them totally sea sick for the rest of the presentation in most cases… This unique ability had also granted it the glorious nickname “PowerPoint on Steroids”.
Like in the video above, some presenters create a presentation that uses a full zoom out function at the beginning or end of their presentation to demonstrate the relationship between the different parts of the presentation.
Due to this function, PREZI is considered to be less “linear” than PowerPoint. However, I find that using PREZI on presentation mode,the “linear” aspect is exactly the same as it is in PowerPoint.
So, if I try to summarize what I think PREZI’s pros and cons are, this is it:
Pros: working on a PREZI presentation invites the presenter to think about the relationship between the different parts of their presentation. This is due to the fact everything is laid-out on one large canvas.
Cons: The transitions are incredibly destructing and it is very easy to create a BAD experience for your audience.
I’m looking forward to the day PREZI will make their transitions more seamless!
Until then, we can smile anyway (or eat a lot of chocolate…) enjoy the video!